Digital signage for indoor use is now employing a range of lcd advertising screen to make it possible for firms to promote various services to improve profit as well as providing a helpful service. How is this done and why?
Digital signage is getting increasingly preferred as it is the ultra fashionable way to sell a business or service, getting an speedy response, but now the technology has developed so that visitors can even reserve beds near the pool, no longer will the English have to get up early to beat a certain countries visitors to put a towel on a sun lounger, getting the greatest position for the best tan.
This solution takes benefit of the lcd poster and a unit that has an incorporated touch panel allows guests to pick the leisure activity they want and book the service and if it is a paid service it is automatically billed to the room, so let us check out how it works.
Touch Screen LCD poster.
This panel is 42″ in size and can be mounted in either panorama or portrait depending on the function it is being utilized for. Wall mounting is greatest as this can easily be moved when necessary. The data player is built into the back of the tv and entered through a locked door – this limits unauthorised accessibility.
The front screen is touch sensitive, so now the consumer is in charge of the advertising, picking what they are interest in and interacting with the adverts, making for a more enjoyable experience for the customer.
How does it work?
In a hotel the panel may be split into 6 segments, each segment representing an activity, from golf, cookery course/lessons, riding lessons, spa facilities, beauty treatments and hair treatments. When a guest selects the activity they are interested in they are then taken to the services that are available with costs and availability, so the visitor can pick what day is best for them and pick the time and bill this to their room.
One hotel is employing this use so customers can reserve sun beds, by choosing the pool area on the map of the hotel and then they are taken to a further map of round the pool, by clicking on a bed books it for you, so if you want to move to another, you have to reselect the same bed and then make a different selection, this allows you to have sun beds near your friends. When the guest is out by the pool and needs additional towels or a drink, the server knows the guests straight away by viewing the monitor that reflects what guest is where, they can even have their regular newspaper waiting for them on the table, this added customer service detail makes the hotel the choice of many celebrities as well as regular guests who can pay the $2,300 per night for a room.
This solution is not costly to apply, it can easily be accomplished for a very modest cost of around $1000, enabling any group to use digital signage to interact with their clientele and up sell their services.
